Burberry, a name synonymous with British heritage and timeless elegance, boasts a rich and complex history. While the main Burberry line embodies classic sophistication, the now-defunct Burberry Blue Label presented a fascinating counterpoint, targeting a younger demographic with a more trend-driven approach. This article explores the distinct characteristics of Burberry Blue Label, contrasting it with the parent brand, and delves into the iconic Burberry check pattern that served as the foundation for both lines, albeit with different interpretations. We will examine the pattern's evolution, its cultural significance, and its enduring appeal in various applications, including wallpaper.
Burberry's Origins and the Birth of its Iconic Check:
Before dissecting the nuances of Burberry and Burberry Blue Label, it's crucial to understand the brand's roots. Where did Burberry originate? Where was it founded? The answer to both questions is the same: Hampshire, England. In 1856, Thomas Burberry established a draper's shop in Basingstoke, England. His innovative spirit led to the development of gabardine, a revolutionary water-resistant fabric that would become the cornerstone of the Burberry brand. This fabric, combined with Burberry's sophisticated tailoring, quickly gained popularity among explorers and outdoor enthusiasts.
The iconic Burberry check pattern, however, didn't emerge until much later. While the exact date is debated, the now-famous "Nova Check," a beige, red, black, and white pattern, is widely believed to have been introduced in the early 20th century. This distinctive check, often referred to as the Burberry plaid pattern, or simply the Burberry check pattern, quickly became a symbol of the brand's quality and heritage. Its enduring appeal is a testament to its timeless design and its association with British sophistication. The pattern's name, while not officially trademarked as such, is commonly referred to as the "Nova Check" or sometimes simply the "Burberry Check."
Burberry's Iconic Design and its Evolution:
Burberry's iconic design is intrinsically linked to its heritage and functionality. The gabardine fabric, combined with the now-iconic check pattern, created a unique brand identity that transcended mere clothing. The trench coat, a quintessential Burberry garment, became a symbol of practicality and style, favored by everyone from soldiers in the trenches of World War I to Hollywood icons. This enduring association with both practicality and glamour solidified Burberry's position as a luxury brand with a rich history.
Over the years, Burberry's design has evolved, incorporating contemporary elements while retaining its core identity. The iconic check pattern has been adapted and reinterpreted in various ways, appearing on everything from scarves and bags to umbrellas and even wallpaper. The brand has successfully navigated the changing landscape of fashion, maintaining its position as a leader in luxury while embracing modern trends. This adaptability is a key factor in Burberry's continued success.
Burberry Blue Label: A Divergent Approach:
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